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Old 10-10-2008, 12:00 PM
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palbay palbay is offline
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Join Date: Dec 2007
Location: Greenville,SC
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Quote:
Originally Posted by Kaefer
Why?
The short answer is niche marketing.There are just no 200,000 unit homeruns left to build anymore.BMW feels there are many 15,000-30,000 unit singles left.Hence the brand extensions...X5-X6,X3/3 Series -X4,5 Series-PAS,1 Series-X1.Thanks! PalBay
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