So what are they going to do? Sell Ideas? Seems like they could sell Ultimate Driving Machines better.
Hmmm... Don't think I could drive an "idea" of a car.

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'05 X3 3.0i Alpine White/Gray Leather/Alum. Trim
Sport/Steptronic/Servotronic/Panoramic
Prem. Sound/Staggered 18" Style 114 Y-Spokes