Given the soft market it is important to price the property right, I would say just under recent comparable sales.

Not sure how strong your market and what the correct price is.

You can go on line and get a free avm valuation assuming your house is similar to other homes in the area, using zillow. If the home is not similar I would suggest getting a appraisal done by a appraiser with MAI designation. http://www.appraisalinstitute.org/

I would not trust the broker for pricing they generally think if they give you a high price they will get the listing.

The fact of the matter is that we have seen a high rate of appreciation and if you sell your home for somewhat less than last years levels you are still making a large profit.