Don't we always order our BMWs to spec, so that we don't pay more for extra options that the dealer ordered? I mean, if I got a new 328i sedan, I wouldn't care that the ones on dealer lots sticker for $39k because I'd order one for $36k with only sport, xenons, and split-folding rear seats. Heck, its even cheaper with ED (although this may not apply to M3s).

I have seen E46 M3s on the road with NO options at all. Not even a moonroof or leather.