Actually come to think of it, my "official bmw" welcome package only consisted of that silly magazine and a road side assistance card. I did however get some goodies from the dealer:

- Winter mats for both cars (x5 & e92)
- Keychains for all sets of keys
- Ipod/usb Y-Cable
- $200 gift certificate to use at the bmw store inside the dealership

That was about it