I was asked to participate in a commercial this past weekend in the studio and airstrip in Alameda. My car and a friends was used in the video. I have never been on the set of a commercial so it was very educational. We filmed for about 10 hours, some in the studio and the rest on the airstrip. The director permitted me to take some behind the scene video of the studio shoot. I also have some footage of in car and outside but can't release that until post production is complete. It was cool to watch the various aspects of the video, such as the steady cam, audio, lighting, etc. There's a lot of work that goes into a 60 second commercial.

http://www.vimeo.com/825730