I have Alpine Whte / Tobacco and I have gone back and forth on it. At first I loved it and then I thought it was too much brown. The whole interior except the dash is brown including the carpet, the entire cargo area and the mats. I posted some pics here but the color in the pics is too light. The web site pics are closest. I would describe it as chocolate as much as tobacco which does denote more red. Some friends who get in like and tell us so and some don't say a word. After 3 full months I can say that I do really like it now. It is unique, it looks good all the time and cleans up nicely. I also think it looks good with the white exterior. If I needed new mats I would get black mats. Would I get the color again when in two years when my lease is up? Don't know.

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2007 X5 3.0 Alpine, Tobacco, Dark burl, Prem, Sport, Tech, Rear Climate, 3d row, Running boards, Ipod.

2006 530i Amythest Gray, Sand, Dark burl, Sport, Comfort seats, CA, Sat and best of all 6 speed.

Retired:
2007 X3 (auto)
2004 Z4 5 Speed, Sport (RIP)
1995 325i
1989 325i