Send emails to all your local dealers in say 10 or 15 mile radius. Specifically write down what you want all the options colors, etc to show them that you have done some research on your own. They will send you a price. Make sure you have them send it to you in email form so you can use it for proof later on. Find the one or two or three with the best price. You can even haggle from there pitting one dealer against the other. I thought i had a great price going into the dealership through the email thing and they lowered it even further when i got there. A lot of dealerships have a seperate internet department. They know that when your emailing one company your emailing many so a lot of them will send out the best price they can do, eliminating the need to haggle as much. Try it it works. I got my honda pick up for 8k off msrp, and my x5 at or close to invoice.