Stopped in at the local dealer to see it in person and I do like it a lot. My wife who didn't care to go in and see it, now wants it. She didn't want to leave the showroom!
At 66K MSRP for the 3.0 in the color red was a little rich for me since the dealer said that my 03 X5 with 54K miles (NAV, Sprt, Prem pkgs) would be worth around 16.5K trade in.
I also took a look at the new X5 and felt that it would be too big for my family of 4. I will upgrade to the X6 but probably not for a year or two. I still love my X5 and it still given me a big grin when I am out on the highway.