Gumball 3000:
http://www.gumball3000.com/content/html/launch.htm?#
related link:
http://gumball.briankelley.com/about.php
The "Original":
http://en.wikipedia.org/wiki/Cannonb...al_Trophy_Dash
Gumball slipped in to the lexicon via the term "gumball", eg the old round red or blue light some cop cars had planted in the middle of the roof back in the '70s. Gumball has evolved to mean a balls out crazy, fast, long distance race.
When Brock Yates and some Car & Driver magazine and other ass't crazies ran it back in the early to mid-'70s, and reported on it, (there wasn't 24/7 media coverage ad nauseum then), it blew most of us car nuts' minds!
Give the arts. a peruse...interesting stuff.
BR,md