FWIW...Justin is his firstborn and is principal in all his youth apparel ads so i'm sure Puff saved a considerable amount using his own. He even named his NYC & Atlanta restaurants after this same son. Also this is quite common for him, some of the artist's he signed to his imprint were given luxury autos...one in particular was given a non-recoupable fully furnished townhouse with a brand new Merc' in the garage...aside from signing bonus.