I did quite a bit of research on the Transmission / Driving style reset...
I posted my findings here:
http://www.xoutpost.com/723906-post7.html
It's an interesting read if you have time, it basically says that its a myth that the transmission is reset and that by holding the accelerator down you are telling the car that you will be driving aggresivly today...
Unfortunately from what I have read the adaptive drive only functions from journey to jpurney and this information is not stored in the memory...
I would love to read different though as I'm currently having some problems which this could solve, I believe a dealer can re-flash the transmission though which may cure some problems on a more permanant basis...