I too hate the "bundling" technique. I understand if the dealers prefer to have certain packages that they find attractive, but if you are ordering a car, you should be able to choose from a full menu instead of having to take a bunch of stuff you don't want in order to get an item like xenons. I built an xdrive28i the other day and was a little surprised at the final MSRP seeing as I had to choose packages instead of individual options. I guess some people may go ahead and drop the extra cash to get all the items they want, but I won't. The bundling just makes the BMW entry cars too expensive for what they are by the time you actually get the items you want, imo. Not that BMW is the only manufacturer doing this though. We shopped around Ford, VW, Toyota and a few others recently and noticed it there as well.

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Profeshenal spellar