 , except with this part
Quote:
Originally Posted by ard
... certifying an oil is very expensive- this is why most boutique oils do not get certified. Not enough market to support the cert process
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Amsoil doesn't claim to have BMW LL certifications, they use claims like "just as good as....". Amsoil now appears to get API certifications on their standard oils, just not their most expensive oils. So the economic hardship card doesn't work. What they are doing IMO is instead promoting some mystique around a "very special oil", that if it just met the same old API standard would by definition be.....the same. They are also retaining the ability to change the blend on the fly, when they want to or need to. All of the above relate to their business model, more than the quality of the oil. And that brings us back to where this discussion started.
So BT, I don't think we are waiting to hear Amsoil's technical answer on how good their oils are. The only questions are related to their advertising.
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2007 X3 3.0si, 6 MT, Premium, White
Retired:
2008 535i, 6 MT, M Sport, Premium, Space Grey
2003 X5 3.0 Steptronic, Premium, Titanium Silver
2002 325xi 5 MT, Steel Grey
2004 Z4 3.0 Premium, Sport, SMG, Maldives Blue
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