BMW Magazine
 

Is it just me or did BMW market the X6 towards women in the current issue? It appears that all of the photos are geared towards women. Is this the target group for the X6.........Phil

The current issue does seem to do that, especially the picture with the woman loading her shopping bags into the rear.

Soccer Moms.

I like how in the article about how a BMW X5 saved a family's life, they show a smashed up X3. And it's very obvious that it is an X3.

Maybe BMW thought that it's a trendy soccer moms' vehicle.

I think a guy who's got money to buy the X6 would be tempted to get the M3 instead.

What did I say about the X6? Fashion accessory.

Soccer moms generally need 7+ seats, not four.
This is geared towards the "no kids" type of gol- I mean housewives.
What would be impressive would be professionals!

Most soccer moms are taking their own child or two to practice, plus maybe a friend or two, not half the team! :nanana:

do you really think they thought it out this far, lol.