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-   -   BMW Marketing and Engineering Geniuses...LOL (https://xoutpost.com/bmw-sav-forums/x5-e70-forum/82545-bmw-marketing-engineering-geniuses-lol.html)

deutsch100 07-23-2011 06:37 PM

BMW Marketing and Engineering Geniuses...LOL
 
Ok, someone at BMW needs to get their head out of their a**

This is an ad about the ALL New & super efficient 2012 650i. This ad is in the current Bon Appetit magazing, First page of the magazine.

Showing the instruments of the ALL New 650i. Fuel Gauge shows HALF a tank, yet the Distance to Empty shows 37 miles!! :thumbup:

Great work BMW :D
http://i34.photobucket.com/albums/d1...W650iMPG-1.jpg

kakalika 07-23-2011 07:21 PM

:rofl: :rofl: :rofl: :rofl: :rofl:

By the way, I test drove one of these, awesome!!

LeMansX5 07-23-2011 07:34 PM

These ads are done by third party advt agencies(hired by BMW), not BMW. Some agency will get fired.

rayxi 07-24-2011 12:54 PM

Maybe it was towing a bus at the time. :) Obviously the gauge readings were PhotoShopped since there's no reason to take the photo at 90 kph.

TerminatorX5 07-24-2011 02:36 PM

Ha ha ha... this is how if feels driving the 2002 4.6iS - the beast is thirsty, like it just came out Sahara... but it is soooo fast.... lol...

AzNMpower32 07-24-2011 02:39 PM

A lot of pics in brochures and adverts have been Photoshopped for years. Any detailed-oriented person finds them over time.

If you think that's bad, the Ford Focus brochure has the instrument cluster of a Focus diesel in one of their interior shots. They got all the other interior shots right, just for got the picture of the Titanium interior.

indianapolisX5 07-24-2011 03:43 PM

Should we be concerned that you're reading Bon Appetit magazine?

Didn't realize Mercedes-Benz offers a subscription as an incentive!

Dking05 07-24-2011 04:39 PM

I Don't see anything wrong..:rofl:.

Sigh.. I wonder who will get yelled at for ruining the ad.

mauroavella 07-25-2011 10:52 AM

nice find... amazing how somebody would miss that small detail... jajaja

xoutpostking 07-25-2011 12:04 PM

eat your heart out diesel guys and gals!
 
yesterday on the interstate, with 3/5 of the tank full, my 35i is registering 290 mls left. if i was to keep driving like this, i would get 600+ miles with 1 full tank.


:pulp:


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