Xoutpost.com - X6 vs. Cayenne discussion

Quote:

But what, exactly, is the point of a BMW X6? Despite all the clever engineering, it still manages to artfully combine all the disadvantages of a tight-fitting coupe with all the downsides of a big SUV. The result is a vehicle that can't go off-road or carry as much stuff as a regular SUV and doesn't quite go around corners as well -- or use fuel as efficiently -- as any comparable BMW car.

I guess the point the X6 proves is the auto business has long ceased to be about transportation. The auto business is really a fashion business. The X6 exists only because BMW's marketing mavens are convinced there are enough of you out there who want an SUV that thinks it's a coupe. And judging by the approving looks and thumbs up grins our test X6 is generating on L.A.'s streets, it seems they might be right.

exactly: this is why i mentioned in another post, that the ONLY demographic this car will attract is the:

(1) young
(2) successful
(3) bachelor
(4) who wants a statement car
(5) that looks different to EVERYTHING else on the road
(6) that's prestigious (BMW)
(7) and serves NO practical purpose whatever
(8) and is from LA or some other car-centric city

If i was over convertibles, and this was next year, I'd be ALL over it lol. :D

Dontchya just love it when nonsense makes perfectly good sense?!?! In other words: what's wrong with getting a car just cuz it FEELS good? Look at distressed jeans for example. They don't serve ANY practical purpose. But they are usually expensive (hence the "image"), they are comfy, and they make a statement.

In other words, this new X6 is really applying some other manufacturer's maxim that "driving shouldn't necessarily be just about getting from Point A to Point B; driving should BE the point." And quite frankly, so should the car itself.

Here, the X6 *ITSELF* is the point, rather than what it can do.

And come on. That's just kinda cool for a car to pull off. :)