Interesting video by the e53 X5 designer and how it was first pitched. Wish that some of the new designers would adhere to some of the things Frank mentioned...like the vehicle should be recognizable with what buyers know to be the brand’s elements (do the new BMW designers hear this?).

https://youtu.be/1Uucr8eC9uk

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• 2015 f06 650ix GC (Moonstone exterior/Cohiba brown Merino Leather interior)
• 2014 f15 X5 50i (Space Gray exterior/Mocha Nappa Leather interior)