Im in a situation where my previous deal fell through because BMW pulled a program resulting in the dealership not being able to honor the deal they had promised me when I had ordered my 2010 on delivery....being honorable people they promised me their first build 2011 at an impossible price considering it will be one of the first ordered....I can only say they gained a customer and a constant source of referals for life because of the straightforward, honest way they dealt with me......Don't think my pricing will apply to anyone negotiating a 2011.....But can give you the name of the dealership and salesperson if you want an honest, straightforward group of people to deal with...and they usually beat most dealerships if you show them proof of the deal you are getting anywhere else.....