You'll find that sales MANAGERS and upper level staff will often lie to the CAs, or direct the CAs to certain targets. Some CAs really believe what they are told, others have a better understanding.

In CA the pricing is much stiffer: these cars are limited by production, and dealers DO try and squeeze the most out of a desirable model. Personally my local dealers were being dicks on my 2010 and I wound up driving to get a deal. And I'm in central norcal! Bay area and SoCal are probably worse. To many buyers based on "what is the monthly payment"...

A