$580 MACO(Advertising) and Training fee?

[The Other Tom]

[quote=Cairns]I did just confirm with my dealer that it is $380. Only on cars like M5s and 6s is it more ($480). I totally agree it is a BS fee. Charging $580 for it is even more BS.[quote]

The MACO fee varies by dealer (actually by the market the dealer is in). Some dealers pay more, some less. Some don't participate at all, thus have a $0 MACO. When dealer's have a hot selling car like the E70, then they are not going to absorb MACO or any other fee in their profit margin. Do you really expect them to ? It's all about supply and demand.