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Originally Posted by RajiBoy
Dealers do get the car at more than 8% less than the list price. After payment to BMW Main Office invoice / Allocation discount / Mass selling over target hitting etc (depands on the sales area), they get the car alot cheeper. However for BMW staff to buy etc.. normal operating discount only apply. A BMW Dealership manager will be able to tell how much the car really cost them.
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Sorry but you are making some very broad (and incorrect to a large degree) assumptions there
You cannot allocate all the year/quarter end margins and bonus that a dealership makes in total to just one car to illustrate your comment that "they have £12k" in the car. That is simply incorrect I'm afraid.
Also you are wrong about the BMW staff discount. For a start the new X5 is not available to staff on that scheme yet (new cars stay off that for 6-12 months) and when it does go on there it will be for a lot more than the 8% standard operating margin....more like 15-20%.
Also what is the "normal operating discount"?? There is no such thing unless you meant to say "normal operating margin"....
Sorry to be picky but it's important to get your facts right on such matters
04-05-2007, 04:52 AM
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