BMW FINANCIAL SERVICES RANKS HIGHEST IN DEALER SATISFACTION FOR J.D. POWER AND ASSOCIATES FOR FOURTH CONSECUTIVE YEAR
Woodcliff Lake, NJ– August 24, 2007… For the fourth consecutive year, BMW Financial Services (BMW FS) ranked highest in dealer satisfaction for retail leasing in the J.D. Power and Associates Dealer Financing Satisfaction StudySM.

BMW Financial Services provides financial services to more than 625,000 customers in the United States and leases or finances more than half of the new BMW vehicles sold there.

In the retail leasing category, BMW FS ranks the highest in all four retail leasing factors: Offering, Personnel, Application/Approval Process and Termination, according to the J.D. Power and Associates study.

“This highest ranking recognizes our consistently high performance in an area that represents a significant part of our business,” said Edward A. Robinson, President and Chief Executive Officer of BMW Financial Services, Americas Region. “We are proud that our high standards and commitment to our dealer network have been recognized for the fourth consecutive year. Our dealer relationships are the foundation of our business success.”

Initiated in 1994, the J.D. Power and Associates’ Dealer Financing Satisfaction Study is conducted annually. The study’s core objectives include identifying factors that affect dealer satisfaction, enabling financial providers to assess their strengths and weaknesses in satisfying dealers’ financing needs and demonstrating trends of automotive financing satisfaction.

About BMW Financial Services
BMW Financial Services was established in the U.S. in 1993 to support the sales and marketing efforts of BMW of North America. Since then, the company has expanded to provide service to markets in multiple countries and continues to evolve beyond its role as a captive finance unit. BMW Financial Services offers a wide range of leasing, retail and commercial financing and banking products tailored to meet the needs of the BMW customer. The company also provides financing to BMW dealers for expanding dealership capabilities and enhancing overall operations. With over $24 billion in serviced assets and 625,000 automotive lending customers, BMW Financial Services finances over half of the BMWs sold or leased in the United States. BMW FS employs about 750 people, most of whom are located in the Hilliard, Ohio Customer Service Center.

In 2001, MINI Financial Services was established to provide support for the brand’s dealer and customer networks by offering various financing and leasing options.

BMW Financial Services also offers an array of exciting credit card products through its subsidiary, the BMW Bank of North America.