I looked all over the inside of the center console, by the shifter and up by the cup holders. I didn't see any screw... maybe we are talking about different models? Or I'm still just not seeing it.
I just heard back from the dealership and they told me that the cigarette lighter is part of the cupholder assembly and that I had to replace everything at the cost of about $700+ dollars. LOL

I know bimmers are expensive but come the fuck on... I tried to clarify with him several times that it wasn't the front cigarette receptacle by the cup holders but rather the center one in the armrest console. He was very adamant that we were talking about the same one but it doesn't make any sense that the center one is part of the cup holders... they are far apart and there are several panels separating them...
Anyways, I think I found a work around anyway. I'm trying to use the center cigarette receptacle for a hide-away blue tooth unit. So what I ended up doing is ordering a USB to cigarette charger adapter and will just run the power supply through the usb port in the center console. It's not perfect but it will work!