Why no love bmwusa.com?

[CarsRmyVICE]

Originally Posted by z2g

Ppl,
Don't you think that the reason why BMWUSA still has the 2010 on their website is due to the fact that they may still have 2010 in their inventory? And, wouldn't it be wise to sell all the 2010 (or at least most of them) before putting up the 2011 for everyone to see?

Most car buyers go into it blind. Yes, for those ppl like us here, we have the heads-up. But, most will not know about the 2011 release! If they put the 2011 up on their website, no one will want a 2010!

Get a grip! It's only May 2010.....you want them to update their website to reflect the 2011 already?!?!? Geez! Complaining to corporate....yeah, that'll make them change their minds quick!

Not only is your logic flawed, you aren't the sharpest tool in the shed my friend. The ads are already in place for the 2011 x5 on bmwusa, so it is not as if they are hiding it. Of course they have 2010 inventory...just like every other model they sell. This is a normal part of doing business. The 2007 configurator was up and running long before the e70's hit the dealers. Guess what? They had inventory of 2006's at the time! Second, No. It would not be wise to attempt to hide the 2011's as if they were some shady dealer, they are a manufacturer. Model year is not the issue (re: it is still 2010 and these are 2011 models), the issue is that they are not presenting their latest version of the x5 properly. People like us (xoutpost nuts) are aware of all of the changes in detail so we are less likely to be deterred from purchasing due to this nonsense. Joe six pack who has never owned a bmw but thought he would take a look around the site because his lexus sucks might be turned off by the fact he cannot configure his potential 65k dollar purchase immediately. Consumers pay for convenience mi amigo.

[z2g]

Originally Posted by CarsRmyVICE

Not only is your logic flawed, you aren't the sharpest tool in the shed my friend. The ads are already in place for the 2011 x5 on bmwusa, so it is not as if they are hiding it. Of course they have 2010 inventory...just like every other model they sell. This is a normal part of doing business. The 2007 configurator was up and running long before the e70's hit the dealers. Guess what? They had inventory of 2006's at the time! Second, No. It would not be wise to attempt to hide the 2011's as if they were some shady dealer, they are a manufacturer. Model year is not the issue (re: it is still 2010 and these are 2011 models), the issue is that they are not presenting their latest version of the x5 properly. People like us (xoutpost nuts) are aware of all of the changes in detail so we are less likely to be deterred from purchasing due to this nonsense. Joe six pack who has never owned a bmw but thought he would take a look around the site because his lexus sucks might be turned off by the fact he cannot configure his potential 65k dollar purchase immediately. Consumers pay for convenience mi amigo.

Please.....are you saying that my logic isn't sound? Think of it in business terms. There may already be a few ads out. But ideally, they want to sell their current inventory.

Look at other carmakers and their websites. They may also start running ads for upcoming releases. But, they will keep the "Build Your Own" with the current model even when the upcoming model has already started trickling into the showrooms. During the overlapping period, every automaker will keep the current model on their website to try to sell the most they can.

I don't see what's the big deal. Geez!